Start a Pressure Washing Business
The pressure washing business involves the usage of a high-pressure water spray to get rid of
stubborn stains and accrued grime. Such a spray is several times more powerful than an ordinary
hose and is powered by special pumps.
Target market
There are several cleaning assignments, both residential and commercial, that are handled by
pressure washing business companies. These include removal of mold and accumulated grime from
concrete, rid wooden surfaces of their fatigued and graying look and to eliminate crusty, polluted
films from aluminum and vinyl. Pressure washing also comes in handy for cleaning and washing pool
sides, patios, fences, decks, boats and lawn equipment. Besides this, pressure washing pumps are
used to clean drive-ins and parking lots of commercial establishments, gas stations and convenience
stores.
Equipment
The main piece of equipment for your pressure washing business is of course a pressure-washer. The
type of pressure washer you select depends to a great extent on your budget. There are a wide variety
of options to choose from depending on your finances and your need. A low end-pressure washed costs a
few hundred dollars only while a high-end state-of-the-art pressure washer may cost as much as $20,000.
It would however, be advisable to make a reasonable investment in setting up your unit because a good
quality pressure washer will last longer and will take less time to clean.
Besides the pressure washer, your business will need such other equipment as: transportation vehicles
(usually a van or truck), water hoses, surface cleaners, a turbo nozzle (especially for concrete, but
not to be used for wood) and of course chemicals and soaps.
The cleansing agent required by your pressure washing business depends totally on the type of surface to
be cleaned. There are a host of chemical and soap options available in the market. Some must-haves include:
a house wash, gutter cleaner and concrete cleaner. In addition, you would require specialized chemicals for
specific jobs such as new construction cleanup, commercial building restoration, graffiti removal and deck
restorations.
Investment and Income
The pressure washing business, depending on the kind of equipment you deploy, can cost
anything from $5,000-$25,000. The main investment, of course is on pressure washer alone. And what can you
hope to earn? The earning depends on the kinds of jobs you undertake and the regions in which you operate.
There is no fixed price and per hour charges can range from $40 to $100 an hour.
Financing
You certainly need external financing if you want to set up a high-end pressure washing business. You can
obtain this either from commercial banks or from the Small Business Administration office. You will be required
to have a business plan which should indicate your costs and earnings, and the period over which you expect to
break even. The presence of other pressure washing business companies in your area can dampen your pitch. But
you will be required to state the kind of competition that you anticipate, and how you intend to deal with it.
Insurance and LLC
The pressure washing business requires the creation of an LLC (for tax benefits) as well as an insurance
liability policy. Both of these can be obtained for ordinary sums from easily accessible sources. These
business basics go a long way in proving to your clients just how serious you are about your somewhat unusual
business.
Publicity
In the pressure washing business, the best means of publicity is by word of mouth. You must also try door-to-door
and direct sales as well as distribution of fliers. Advertisements can be placed in homeowners' associations'
newsletters, real estate publications and the yellow pages. The amount you spend on advertising will depend to
a great extent, on the area you are targeting. Sometimes it would be advisable to spend higher sums to gain
awareness and demand for your pressure washing business.
Finally, the quality of services you offer should be top notch. You can gain on experience by practice and by
offering free services to family and friends.
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